The SolaRay 4K Sphere LED Reef Light from Coral’s Coral would be a very interesting light with a novel form factor if we hadn’t already seen this exact light more than six years ago. At InterZoo 2016 we acknowledged the creative design of theSanrise Aqua Planet LED light随后将其更名为M031Spectra. In mid-2022 the very same light is back, with exactly the same body, parts, and features – even the same M031 file names on the images – only with a new name and sadly, an increased price.
我们非常了解这盏灯。当时我们喜欢它的可爱尺寸和属性,现在我们仍然喜欢它。这是中国贸易展览会上最杰出的小灯之一,它的零售价非常合理。实际上,它应该比以前更受欢迎,我们感到惊讶的是,一个较大的水族馆照明品牌没有将其扫描并真正制作它。Sanrise/Spectra确实提供了OEM和其他型号,例如M018 Aqua Helios被某些品牌捕获并以其自己的形式出售,但也存在问题。
Other Equipment Manufacturing
产品研发非常昂贵,并且需要大量投资用于工具 - 制造机器模具使新产品的零件制造。多年来,我们已经与许多西方制造商进行了交谈,并设计,建造和质量生产全新的外部罐过滤器,例如成本超过一百万美元。一位制造商告诉礁石制造商,他们的过滤器需要90个工具来构建从主机到罐到水龙头和叶轮盖的新的独特组件。要花数年的时间,投资必须提前进行生产过程,您甚至不知道会起作用,或者是否有人会购买最终产品。对于LED照明,这将是相同的,因为基于半导体的发光二极管生产进入了大型公司的领域。一分钟内,不要以为水族馆行业是LED的大型消费者,而不是说汽车前灯或厨房照明。
The fastest way to launch a “new” product, therefore, is to find someone who is already making a complete unit that works, they’ve already invested in the tools and you can basically pick and rebadge a finished product with the minimum of investment and risk, and bring it to market as your own relatively quickly. Many electrical products look the same because they are the same. Maybe one will have Wi-Fi while the other doesn’t, the casing may be in a different color but that original equipment manufacturer and their tooling have made that same product under a number of different guises. It’s the same the world over from cars to TVs, computers, and mobile phones, and China (the home of Spectra,) is the number one place to source OEM.
The problem with shortcuts to product launching however is that without your investment, research, and development products don’t evolve and the SolaRay 4K is just such an example of that. Tech moves fast and you would expect a six-year-old phone or computer to get cheaper as chips advance. The SolaRay 4K has the same components it did six years ago only due to global shipping prices its price has increased to $249, and the mount which used to be included is another $30. For $279 this cute, formerly feature-packed sphere now has to compete against a new field of compact feature-packed fixtures.
We still like this light but we’d like it more if it was on Gen 2 or Gen 3 and had moved on and become even better than it was in 2016. If it is the same light we saw then, its price should have come down and not gone up.